Campbell’s “Just Peachy” salsa project has earned the recognition of McDonald’s in their “2014 Best of Sustainable Supply” report. In partnership with the Food Bank of South Jersey, Campbell’s Just Peachy salsa utilized undersized or slightly blemished local peaches that weren’t viable for retail sale. Campbell donated the manufacturing and packaging costs, while 10 of our suppliers donated ingredients and packaging. Employee volunteers boxed and packed the jars for retail distribution. The profits – $100,000 last year – provide a sustainable source of funding for the Food Bank’s nine hunger relief programs servicing 171,000 food insecure individuals in southern NJ. Learn more about “Just Peachy” salsa here or watch the video below:
McDonald’s “2014 Best of Sustainable Supply” report highlights how suppliers achieved significant results by identifying opportunities and applying sustainable solutions in diverse places around the world. McDonald’s leadership and industry experts recognized sustainable accomplishments across eight platforms: Climate Change and Energy; Water; Waste; Land and Biodiversity; Human Health and Welfare; Animal Health and Welfare; Community Impact and Economics. Read the full release from McDonald’s here.
Campbell is honored to receive this recognition and continues to strive to positively impact the communities where we live and work.