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Press Releases

Multimedia Available: Soup Is the New King of the Road

–(BUSINESS WIRE)– When more than 90 million Americans hit the road during the November and December holiday season, showing some creativity during a routine rest stop could drive them closer to a dream vacation! When headed across the country on holiday visits, travelers who take a photograph of their family or friends enjoying one of…

FEATURE/Soup is the New King of the Road

CAMDEN, N.J.–(BUSINESS WIRE)–Aug. 26, 2003– Campbell Soup Company Introduces New Portable Soups and a Chance to Win the Ultimate Road Trip Luggage? Check. Gas? Check. Coloring books for the kids? Check. Soup? Check. When more than 90 million Americans hit the road during the November and December holiday season(1), showing some creativity during a routine…

Multimedia Available: Campbell Announces New `Reality’ Advertising Campaign for Soup Brands; TV Host Gordon Elliott Knocks on Doors to Urge `Make It Campbell’s Instead’

–(BUSINESS WIRE)– Campbell Soup Company today announced the launch of a new, reality-based advertising campaign under a single theme: “Make It Campbell’s Instead.” The campaign, which will air throughout the upcoming soup season, will support Campbell’s full line of soups including the improved varieties of “Campbell’s” condensed soup, the company’s new “M’m! M’m! Good! To…

Campbell Announces New ‘Reality’ Advertising Campaign for Soup Brands; TV Host Gordon Elliott Knocks on Doors to Urge ‘Make It Campbell’s Instead’

CAMDEN, N.J.–(BUSINESS WIRE)–Aug. 26, 2003–Campbell Soup Company (NYSE:CPB) today announced the launch of a new, reality-based advertising campaign under a single theme: “Make It Campbell’s Instead.” The campaign, which will air throughout the upcoming soup season, will support Campbell’s full line of soups including the improved varieties of “Campbell’s” condensed soup, the company’s new “M’m!…

Campbell Soup Company Announces Quarterly Dividend

CAMDEN, N.J.–(BUSINESS WIRE)–June 26, 2003–Campbell Soup Company (NYSE:CPB) today announced that the Company’s Board of Directors declared a regular quarterly dividend on its capital stock of $0.1575 per share. The dividend is payable August 4, 2003 to shareowners of record at the close of business on July 7, 2003. About Campbell Soup Company Campbell Soup…

Multimedia Available: Campbell’s Chunky Soup Announces 2003-04 Spokesmen & `Spokesmoms’

–(BUSINESS WIRE)– Campbell Soup Company (NYSE:CPB) today announced that Tampa Bay Buccaneers’ safety and Super Bowl champion John Lynch will star with his mother, Cathy Lynch, in the company’s long-running and successful “Mama’s Boys” marketing campaign for Chunky soup. You can reach the story directly by going to http://www.newstream.com/cgi-bin/display_story.cgi?9568 This multimedia news story is for…

Campbell’s Chunky Soup Announces 2003-04 Spokesmen & ‘Spokesmoms’; Lynch, McNabb and Strahan Join Their Real-Life Mothers in New Campaign

CAMDEN, N.J.–(BUSINESS WIRE)–May 29, 2003–Campbell Soup Company (NYSE:CPB) today announced that Tampa Bay Buccaneers’ safety and Super Bowl champion John Lynch will star with his mother, Cathy Lynch, in the company’s long-running and successful “Mama’s Boys” marketing campaign for Chunky soup. Philadelphia Eagles’ quarterback Donovan McNabb and his mother, Wilma McNabb, will join Lynch in…

Multimedia Available: Campbell Announces Soup Initiatives for Fiscal 2004

May 19, 2003 (BUSINESS WIRE) — Campbell Soup Company (NYSE:CPB) today announced several new soup initiatives and updates for fiscal year 2004, which begins in August. These initiatives represent the next steps in the company’s revitalization of its U.S. Soup business. They follow the announcement in February of Campbell’s “M’m! M’m! Good! To Go” line…

Campbell Announces Soup Initiatives for Fiscal 2004

CAMDEN, N.J.–(BUSINESS WIRE)–May 19, 2003–Campbell Soup Company (NYSE: CPB): — Company to Launch “Campbell’s Kitchen Classics,” New Ready-to-Serve Soups — New In-Store Shelving System to Begin Rollout Following Successful Market Test Campbell Soup Company (NYSE: CPB) today announced several new soup initiatives and updates for fiscal year 2004, which begins in August. These initiatives represent…

Campbell Reports Third Quarter Earnings Per Share of $0.31; U.S. Wet Soup Shipments Rise 10 Percent; Worldwide Wet Soup Shipments Increase 9 Percent

CAMDEN, N.J.–(BUSINESS WIRE)–May 19, 2003–Campbell Soup Company (NYSE:CPB) today reported diluted earnings per share for the third quarter ended April 27, 2003 of $.31 compared to $.23 recorded in the year-ago quarter. Earnings per share in the year-ago quarter included amortization expense of $.03 per share, since eliminated under SFAS No. 142, which the company…