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Discover Unexpected Ways to Cook with Prego

by Ashli Williford, Marketing Activation Digital Specialist   Prego sauces are all about bringing families together around the table. But families are changing – and so are we. For nearly 40 years, we’ve been making Prego sauces for the Italian recipes you already know and love. And you can now check out nearly two dozen diverse…

Introducing Campbell’s Well Yes! Sipping Soups

We’re excited to introduce our new line of Well Yes!® Sipping Soups! The new soups come in five delicious flavors and are available in convenient grab-and-go packaging, which make them perfect as a satisfying snack or pick-me-up. Approximately 80 percent of consumers agree, soup is an easy way to get more veggies between meals1, but lack of convenience…

Launching into 2017 with our own ‘Well Yes Moment’

  As the New Year kicks off, many of us start to think RESOLUTIONS! Well, instead of making a list of soon-to-be-forgotten promises, we’re saying “Yes!” to small, positive, memorable moments every day. Today we had our own positive, memorable moment when CEO Denise Morrison and her leadership team as they jump-started 2017 with a…

Cooking up a comeback for a 100-year-old Tomato Soup Recipe

This month Campbell is taking you back 100 years and deep into our archives. In the back of the vault we discovered our founder’s original 1915 Campbell’s Beefsteak Tomato Soup recipe and decided to not only make the original recipe once again, but package and share a limited batch with our consumers.   Many of…

Real Food makers bring farmers’ market style sauces to your table

It’s summer here in southern New Jersey, where vine-ripened tomatoes from the local produce stand are a mouthwatering highlight of the season. Whether you call it a fruit or a vegetable, the Jersey tomato is a beloved icon in our state, and on our tables. Our own Alan Slesinksi, Program Manager, Product Development, visits his…

Amazon Dash gets Campbell products in a flash

You’ve been there before. You open your cabinet or pantry, search for that favorite snack or meal, reach in, pry it open and realize you’re about to have the last serving. Now it’s decision time. For many people that means a quick handwritten addition to a food shopping list, a jump into your favorite online…

Goldfish feeds families’ changing tastes with New Recipe

With diverse pantries across America, young families and millennial consumers are one of the driving forces in the changing landscape for food companies. Among the leading national trends: organic ingredients. Goldfish Made with Organic Wheat now joins the brand’s 30+ cracker varieties to provide an option for families that value organic ingredients. Consumers who choose…

Super Bowl Spot for Chunky Goes the Extra Mile for #MomPride

Our Campbell’s Chunky brand—the official soup sponsor of Super Bowl 50—has been celebrating moms for more than a decade, but this year it is taking a new approach. With Super Bowl 50 this weekend, Campbell’s Chunky soup is honoring the big game’s unsung heroes with a new video spot. The spot combines heartwarming sentiment with the athleticism and…

Iconic Australian biscuit takes bigger bite in US

Australia’s iconic chocolate biscuit – that’s ‘cookie’ to us here in the U.S. – has landed on American shores and is expanding to retailers nationwide. If you haven’t tried one yet, Arnott’s Tim Tam is chocolatey on the outside, light and crunchy on the inside and delicious all over. In its home country Australia, Tim…

Why we support mandatory national GMO labeling

Today the New York Times wrote about Campbell’s decision to support mandatory national labeling of products that may contain genetically modified organisms (GMOs). Campbell’s President and CEO Denise Morrison shared the message below with our employees about the reasons behind our decision. Taking a Major Step Forward as We Live Our Purpose At Campbell, we…