Skip to content

Turning Soup Spooky: Campbell’s Can Costumes



Just in time for Halloween, Campbell’s soup has launched a fun, new way parents can dress up their kids’ favorite soups! Campbell’s Can Costumes are illustrated labels that parents can print and cut out to wrap around Campbell’s Condensed soups like Chicken Noodle, Tomato, Chicken and Stars, and Chicken Noodle-O’s.

The illustrations on the labels bear spooky names such as “Mad Scientist Potion,” “Witch’s Brew” and “Werewolf Howls.”


“The Campbell’s Can Costumes are an exciting way for parents to spend time with their children, adding a fun new look to their favorites soups this season,” Associate Brand Manager Lauren Freedman explained.

After the spooky soup is slurped up, parents can also use the cans and labels as Halloween décor. A Pinterest board was created to showcase craft ideas for families during the holiday.


Be sure to check out the Can Costumes and have a Happy Halloween!


Join our mailing list

Sign up to get the latest company news. Delivered from our family to yours.