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Campbell Appoints Ashok Madhavan Treasurer, Succeeding William O’Shea

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Campbell Soup Company (NYSE:CPB) today announced the appointment
of Ashok Madhavan as Vice President – Treasurer. He will be based at
Campbell’s headquarters in Camden and will report to Craig Owens, Senior
Vice President – Chief Financial Officer and Chief Administrative
Officer. The appointment is effective February 1, 2009.

Madhavan, 47, joined Campbell as Assistant Treasurer in 2004. He
succeeds William O’Shea, who was previously appointed Vice President –
Finance and Strategy, North America Soup, Sauces and Beverages.

In his new role, Madhavan will be responsible for the leadership and
direction of all treasury activities, including corporate financial
strategy, capital structure, cash management, risk management, credit
operations, benefit plan investments and insurance. He also will manage
Campbell’s relationships with lending institutions and rating agencies.

Owens said, “Ashok is a seasoned finance professional with more than 18
years of experience in corporate finance. At Campbell, he has
consistently performed at a high level while leading our cash
management, debt portfolio and other domestic and international treasury
activities. His in-depth knowledge of Campbell and his proven track
record of leadership make him the ideal candidate for this position.”

Earlier in his career, Madhavan was Director, Financial and Strategic
Analysis at Bristol-Myers Squibb. Prior to that, he held a variety of
corporate treasury roles at Bristol-Myers Squibb, PepsiCo. and Atlantic
Richfield Corporation.

Madhavan earned his B.S. degree in electrical engineering from the
Massachusetts Institute of Technology and his M.B.A. degree in finance
and general management from the Tuck School of Business Administration
at Dartmouth College.

In his role as Vice President Finance and Strategy, North America Soup,
Sauces and Beverages, O’Shea, 51, reports directly to Denise Morrison,
President, North America Soup, Sauces and Beverages.

Prior to this role, O’Shea served as Campbell’s Treasurer for 8 years.
He joined Campbell in 1996 as Controller U.S. Soup. In 1998, he was
promoted to Vice President-Finance and Controller U.S. Grocery. Earlier
in his career, O’Shea held a variety of finance positions at Scott Paper

Commenting on O’Shea, Owens said, “Throughout his Campbell career, Bill
has demonstrated excellent leadership qualities and consistently
inspired trust among his colleagues. Bill did an outstanding job as
Treasurer and his strong management experience and analytical skills are
serving the company well in his role in one of our most important

O’Shea earned his B.S. degree in business administration from Towson
University in Maryland. He earned his M.B.A. degree from the Darden
Graduate School of Business Administration at the University of Virginia.

About Campbell Soup Company

Campbell Soup Company is a global manufacturer and marketer of
high-quality foods and simple meals, including soup, baked snacks, and
healthy beverages. Founded in 1869, the company has a portfolio of
market-leading brands, including “Campbell’s,” “Pepperidge Farm,”
“Arnott’s,” and “V8.” For more information on the company, visit
Campbell’s website at

Source: Campbell Soup Company

Campbell Soup Company
Anthony Sanzio (Media), 856-968-4390
F. Griehs (Analysts), 856-342-6428

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