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Campbell Names B. Craig Owens Chief Financial Officer and Chief Administrative Officer

CAMDEN, N.J.–(BUSINESS WIRE)–Aug. 28, 2008–Campbell Soup
Company (NYSE:CPB) today announced the appointment of B. Craig Owens
as Senior Vice President and Chief Financial Officer (CFO) and Chief
Administrative Officer (CAO). Owens, 53, will report to Campbell
President and Chief Executive Officer, Douglas R. Conant. His
appointment is effective October 6, 2008.

As CFO, Owens will have direct management responsibility for
Campbell’s Controller’s, Corporate Development, Investor Relations,
Corporate Audit, Treasury and Tax departments. He succeeds Robert A.
Schiffner, who stepped down as CFO on August 1, 2008. Schiffner will
retire from the company on January 31, 2009, and in the interim will
assist in Owens’ transition. As CAO, a newly created position, Owens
will have oversight responsibility for Campbell’s Information
Technology and Global Supply Chain functions.

Owens will join Campbell from the Delhaize Group (NYSE: DEG),
where he has been Executive Vice President and CFO since 2001.
Delhaize Group is a food retailer headquartered in Belgium with
approximately 2,600 stores in seven countries and more than $26
billion in annual revenues. The company’s Delhaize U.S. division
includes supermarket chains Food Lion, Hannaford and Sweetbay.

Prior to Delhaize, Owens held several general management and
senior financial positions with The Coca-Cola Company and various
Coca-Cola bottlers from 1981 to 2001. Those positions included Region
Director of Coca-Cola HBC, the largest European soft drink company,
President and Chief Executive Officer of Coca-Cola Enterprise France,
and Controller of all Coca-Cola Company-owned bottlers in the U.S.

Conant said, “We are very excited to have Craig Owens join the
Campbell team. His strong financial acumen and global food and
beverage industry experience make him an ideal choice to be our Chief
Financial Officer. We are also very pleased to be able to draw on
Craig’s extensive general management expertise, including his
experience managing supply chain and information technology functions,
from nearly two decades with Coca-Cola. Campbell is making great
strides in strengthening our global supply chain and information
technology functions, and I am confident that Craig’s experience in
these areas will build upon the excellent work we already have
underway.”

Owens said, “I am thrilled to be joining Campbell. I was attracted
to the company by its portfolio of leading brands, excellent
management team and strong culture of employee engagement. I look
forward to working with a team of dedicated professionals and
contributing to Campbell’s continued success.”

Owens earned a B.A. degree in politics from Washington and Lee
University and an M.B.A. from The Wharton School of Business of the
University of Pennsylvania. Owens also earned an M.A. from the
Fletcher School of Law and Diplomacy at Tufts University.

About Campbell Soup Company

Campbell Soup Company is a global manufacturer and marketer of
high-quality foods and simple meals, including soup, baked snacks, and
healthy beverages. Founded in 1869, the company has a portfolio of
market-leading brands, including “Campbell’s,” “Pepperidge Farm,”
“Arnott’s,” and “V8.” For more information on the company, visit
Campbell’s website at www.campbellsoup.com.

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    CONTACT: Campbell Soup Company
             Anthony Sanzio (Media)
             856-968-4390
             or
             Leonard F. Griehs (Analysts)
             (856) 342-6428

    SOURCE: Campbell Soup Company