CAMDEN, N.J., Oct 20, 2011 (BUSINESS WIRE) — Campbell Soup Company (NYSE: CPB) today announced the addition of eight new varieties to its popular line of Campbell’s Healthy Request soups. The eight new soups are among 35 new products Campbell is introducing in its U.S. Soup and Simple Meals business this fall.
The new soups bring the Healthy Request product line, which offers heart-healthy versions of some of Campbell’s most popular condensed, Chunky and Select Harvest soups, to 33 varieties. All contain 410 milligrams of sodium per serving, meet U.S. government criteria for healthy foods and display the American Heart Association’s heart-check mark.
Healthy Request soups are some of the top-performing varieties in Campbell’s soup portfolio, with compound annual sales growth of 21 percent over the past five years.
“We’ve seen a growing interest in heart-healthy foods and that’s been underscored by the growth of our Healthy Request line,” said Karen DeJesus, Business Director for Campbell Soup. “We wanted to build on the success of this line by significantly expanding it to offer even more delicious, heart-healthy versions of peoples’ favorite Campbell’s soups.”
The new soup varieties include:
Campbell’s Healthy Request soups are among more than 150 Campbell products that meet U.S. government criteria for healthy foods. These include all V8® juices and SpaghettiOs® pastas, and most Prego® Italian sauces and Pepperidge Farm® breads.
For more information about Campbell’s Healthy Request soups, visit: http://www.campbellsoup.com. Visit http://www.campbellwellness.com to learn more about all of Campbell’s heart-healthy products.
About Campbell Soup Company
Campbell Soup Company is a global manufacturer and marketer of high-quality foods and simple meals, including soup and sauces, baked snacks and healthy beverages. Founded in 1869, the company has a portfolio of market-leading brands, including “Campbell’s,” “Pepperidge Farm,” “Arnott’s” and “V8.” Through its corporate social responsibility program, the company strives to make a positive impact in the workplace, in the marketplace and in the communities in which it operates. Campbell is a member of the Standard & Poor’s 500 and the Dow Jones Sustainability Indexes. For more information, visit http://www.campbellsoup.com.
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SOURCE: Campbell Soup Company
Campbell Soup CompanyJuli Mandel Sloves, 856-342-3717[email protected]orWeber ShandwickEmily Jane Meyer, 312-988-2212[email protected]
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