Campbell’s Soups for Easy Cooking create homemade meals in thirty
minutes or less

CAMDEN, N.J.–(BUSINESS WIRE)–Sep. 18, 2014–
Campbell
Soup Company (NYSE: CPB) is introducing a new cooking innovation
called Campbell’s Soups for Easy Cooking, a line of pourable,
ready-to-use soups that are the perfect secret weapon for today’s busy
parents. Inspired by Campbell’s iconic Cream of Mushroom and Cream of
Chicken soups for cooking, the new soups are set to be the next
generation of classics as they are specially created to help get dinner
on the table in 30 minutes or less. The four new soups reduce the number
of steps needed to make a variety of delicious meals and are
conveniently packaged in cartons.

“Campbell’s has been America’s go-to secret for family-favorite dishes
for many years,” said Leah Dunmore, Vice President, U.S. Soup, Campbell
Soup Company. “New Soups for Easy Cooking continue our culinary
tradition of mixing great-tasting flavors and convenience. We’ve used
carefully selected seasonings to add authentic flavor to the soups which
make cooking homemade, week night dinners simple.”

Campbell’s Soups for Easy Cooking come in four flavors, helping
create a variety of comforting dishes and reinvent traditional family
favorites in fewer steps:

• Savory Portobello Mushroom – Great for stroganoffs and skillet
  dishes
• Creamy Herb & Garlic with Chicken Stock – Perfect for pot
  pies and casseroles
• Sweet Onion – A savory addition to meatloaf and pork skillet
  dishes
• Mexican Style Tomato – A south-of-the-border blend great for
  Mexican skillet dishes

These new cooking soups – which are priced at $2.19 per 14.5 ounce
carton – can be found in the soup aisle of grocery stores and mass
retailers nationwide beginning September 2014. Look for recipes at MealsIn30.com
and check out select Campbell’s Soups for Easy Cooking tutorial
videos on YouTube.com/CampbellsKitchen.

Share the news about new Campbell’s Soups for Easy Cooking with
these tweets:

• Click
  to Tweet: New Campbell’s Soups for Easy Cooking help you put
  tasty, homemade meals on the table in 30 minutes or less!
  https://campbellk.it/1rUVALt
• Click
  to Tweet: Campbell releases new cooking soups in a convenient
  carton – great for busy week night dinners! https://campbellk.it/1rUVALt
• Click
  to Tweet: The next generation of the iconic Campbell’s Cream of
  Mushroom Soup is here – Campbell’s Soups for Easy Cooking! https://campbellk.it/1rUVALt

About Campbell Soup Company

Campbell (NYSE: CPB) makes real food that matters for life’s moments,
from high-quality soups and simple meals to snacks and healthy
beverages. For generations, people have trusted Campbell to provide
authentic, flavorful and readily available foods and beverages that
connect them to each other, to warm memories and to what’s important
today. Led by its iconic Campbell’s brand, the company’s
portfolio includes Pepperidge Farm, Goldfish, Bolthouse Farms, V8,
Swanson, Prego, Pace, Plum Organics, Arnott’s, Tim Tam, Royal Dansk and
Kjeldsens. Founded in 1869, Campbell has a heritage of giving
back and acting as a good steward of the planet’s natural resources. The
company is a member of the Standard & Poor’s 500 and the Dow Jones
Sustainability Indexes. For more information, visit www.campbellsoupcompany.com
and @CampbellSoupCo.

Source: Campbell Soup Company

Campbell Soup Company
Megan Haney, 856-342-4978
[email protected]
or
Weber
Shandwick
Laura Schlageter, 312-988-2106
[email protected]

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