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Campbell’s® SpaghettiOs Introduces SpaghettiOs® MicrOsTM – A Convenient New Way to Enjoy an All-Time Favorite

Kids’ and Moms’ Favorite Flavors of the Delicious Spoonable Pasta
Now Available in Snack-size Microwaveable Package

CAMDEN, N.J.–(BUSINESS WIRE)–Jul. 8, 2014–
Snack time has never tasted better – beloved SpaghettiO’s from Campbell
Soup Company
(NYSE:CPB) are now available in a super-convenient
snack-size microwaveable tray. With an easy-to-peel lid and no metal, SpaghettiOs
MicrOs
are more convenient than ever – and the famous O-shaped
pasta, with its memorable “Uh Oh, SpaghettiOs” slogan, can be ready in
just two minutes.

“Kids have loved the great taste of SpaghettiOs for nearly 50
years. Now, moms will love how quickly they can prepare their child’s
favorite flavor with our new microwaveable packaging,” says Dale
Clemiss, Vice President of Simple Meals at Campbell Soup Company. “Just
like the original, new SpaghettiOs MicrOs offer the same great taste in
an ultra-convenient snack-size portion that moms can feel good about
serving.”

New SpaghettiOs MicrOs™ are available in four flavors: SpaghettiOs
Original
, SpaghettiOs with Meat Sauce, SpaghettiOs
with Franks
and SpaghettiOs CheeseburgerOs.

To learn more about SpaghettiOs MicrOs visit us at Facebook.com/SpaghettiOs
and Twitter.com/SpaghettiOs.
Look for SpaghettiOs MicrOs in the pasta aisle of grocery stores
across the country beginning in August.

Share the great news about the new MicrOs with these tweets:

  • Click
    to Tweet
    : Think @SpaghettiOs can’t get any better? Think again.
    Your favorite flavors are now available in snack-size microwaveable
    trays. #MicrOs
  • Click
    to Tweet
    : Talk about innovation! @SpaghettiOs are now available in
    an easy, snack-size microwaveable tray. Snack time never tasted so
    good. #MicrOs

About SpaghettiOs

SpaghettiOs original flavor was launched in October of
1965, introducing the world’s first spoonable spaghetti to moms across
America. Shortly after, the brand branched out to include sliced franks
and meatballs mixed in with the circular pasta and tomato sauce recipe.
By 1992, Campbell made the decision to expand beyond the classic circle
“O”s for which the product was named and rolled out a series of shaped
pasta SpaghettiOs including Where’s WaldOsTM.
Today, various shaped SpaghettiOs are still found on shelves
alongside the original SpaghettiOs flavor.

About Campbell Soup Company

Campbell (NYSE:CPB) makes real food that matters for life’s moments,
from high-quality soups and simple meals to snacks and healthy
beverages. For generations, people have trusted Campbell to provide
authentic, flavorful and readily available foods and beverages that
connect them to each other, to warm memories and to what’s important
today. Led by its iconic Campbell’s brand, the company’s
portfolio includes Pepperidge Farm, Goldfish, Bolthouse Farms, V8,
Swanson, Prego, Pace, Plum Organics, Arnott’s, Tim Tam, Royal Dansk and
Kjeldsens. Founded in 1869, Campbell has a heritage of giving
back and acting as a good steward of the planet’s natural resources. The
company is a member of the Standard & Poor’s 500 and the Dow Jones
Sustainability Indexes. For more information, visit www.campbellsoupcompany.com
and @CampbellSoupCo.

Source: Campbell Soup Company

Campbell Soup Company
Megan Haney, 856-342-4978
[email protected]
or
Weber
Shandwick
Erin Randall, 312-988-2013
[email protected]