Contemporary Jazz Saxophonist Mindi Abair Announces DonationCAMDEN, N.J., Mar 18, 2010 (BUSINESS WIRE) — Campbell Soup Company’s (NYSE: CPB) Labels For Education program, which has supported music programs in thousands of schools since its inception in 1973, joined the GRAMMY Foundation(R) to bring Artist Ambassador and Contemporary Jazz Saxophonist, Mindi Abair to Alcott Elementary School in Chicago to promote the importance of music education in schools.
Abair’s appearance is the first of four that will be sponsored by Labels For Education and the GRAMMY Foundation. Each event, which will be held in select schools across the country, features a different GRAMMY Foundation Artist Ambassador sharing a personal experience of music discovery with students. Other participating Artist Ambassadors will include Kate & Kacey, Dave Koz, and Crosby Loggins. During each event, schools receive 100,000 Bonus Labels For Education Points, which can then be used to secure additional educational equipment and resources, including musical instruments.
Research has shown that when students have access to enrichment programs including music and arts, they tend to also perform better in the classroom. Unfortunately, music programs are being eliminated at many elementary and secondary schools due to the budget pressures impacting schools across the country.
“Our partnership with the GRAMMY Foundation has enabled the Labels For Education program to provide schools access to the innovative resources students need today for a well-rounded music education,” said Anne Pizarro, Campbell’s Labels For Education Director. Through the partnership, the GRAMMY Foundation’s proprietary Discovery Through Music(TM) curriculum will be made available to nearly 60,000 schools nationwide that are registered in this year’s Labels For Education program.
About Campbell Soup Company
Campbell Soup Company is a global manufacturer and marketer of high-quality foods and simple meals, including soup, baked snacks, and healthy beverages. Founded in 1869, the company has a portfolio of market-leading brands, including Campbell’s, Pepperidge Farm, Arnott’s, and V8. For more information on the company, visit Campbell’s website at www.campbellsoup.com.
About the GRAMMY Foundation
The GRAMMY Foundation was established in 1989 to cultivate the understanding, appreciation and advancement of the contribution of recorded music to American culture — from the artistic and technical legends of the past to the still unimagined musical breakthroughs of future generations of music professionals. The Foundation accomplishes this mission through programs and activities that engage the music industry and cultural community as well as the general public. The Foundation works in partnership year-round with its founder, The Recording Academy(R), to bring national attention to important issues such as the value and impact of music and arts education and the urgency of preserving our rich cultural heritage. Campbell’s Labels For Education program is proud to be the official education partner of the GRAMMY In The Schools programs. For more information, please visit www.grammyintheschools.com.
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SOURCE: Campbell Soup Company
Campbell Soup CompanyJohn Faulkner, 856-342-3738[email protected]orGRAMMY FoundationChristina Cassidy, 310-581-8670[email protected]